Email Marketing provides more than 6 times the return on investment (ROI) than from print catalogues. Once you set up your email marketing system, you can roll out a new campaign with very little effort and the returns are immediate. You don't have to wait for printing, distribution etc as you do with print media.

On top of it's impressive ROI Email marketing is also:

• Cost effective - Preparing your email content can be comparable to direct mail, you get big savings on print costs and delivery.
• Relevant - It's easy to segment your subscribers. This way you can ensure each message goes to the people most likely to be interested in your offer.
• Immediate - Email generates an immediate response. The majority of your recipients will see your message in the first 24-48 hours.
• Measurable - Keep track of who opened your email and when, how many sales were generated and much more.

Email marketing can't be done effectively using a standard email client (like Outlook) over your Broadband Internet connection. There are various reasons for this including, limitations imposed by your ISP, management of the images in your email, higher likelihood of your email being seen as spam and more. You need to use a system which has been developed especially for email marketing.

The most common email marketing solutions either use software built into your Website or third party systems which can be used on a subscription basis. Hunter IT Solutions can help you with both options. 

We can help you with every facet of your email marketing campaign. From setting up a suitable system, to building an email template, setting up your lists, to writing your content.

Contact us on 1800 200 282 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it for more information.

For a useful list of email newsletter do's and don'ts see step 6 of our Website Improvement Guide.